Radio Upsell

The Radio Selection Upsell uses radio buttons to present mutually exclusive product choices, perfect for scenarios where customers should select one option from multiple products like warranty tiers or service levels.


Description

Enforces single-choice selection for mutually exclusive options. Ideal for warranty plans, service tiers, or protection options. Visual presentation shows all options simultaneously with clear indication of selected choice. Can include images for visual selections like gift wrap styles.

Radio Upsell Component

Limitations

  • Enforces single selection
  • Best for 2-5 options

Sample Use Cases

  • Warranty Tiers: Offer warranty plan tiers (1-year, 2-year, or 3-year protection)
  • Gift Wrapping Options: Present gift wrapping options with different styles and prices
  • Protection Plans: Show protection plan choices (basic, standard, premium coverage)
  • Donations: Show donation options with different denominations

Display Rules

Supports advanced display rules for conditional rendering. See Display Rules System documentation for details.


Key Features

  • Single selection enforcement
  • Image support for visual options
  • Clear pricing display
  • Pre-selection option
  • Mobile-optimized layout
  • Localization support

Ideal Use Cases

Warranty & Protection Plans

○ No Protection Plan ($0)
● 1-Year Protection Plan ($19.99)
○ 2-Year Protection Plan ($29.99)
○ 3-Year Protection Plan ($49.99)

Best for: Electronics, appliances, furniture

Service Tiers

○ Standard Delivery (Free - 5-7 days)
● Express Delivery ($15 - 2-3 days)
○ Overnight Delivery ($35 - Next day)

Best for: Time-sensitive products

Gift Wrapping Styles

○ No Gift Wrapping ($0)
● Classic Gift Wrap ($4.99)
  [Image: Blue ribbon with card]
○ Premium Gift Wrap ($7.99)
  [Image: Gold foil with bow]
○ Luxury Gift Box ($12.99)
  [Image: Wooden keepsake box]

Best for: Gift purchases

Product Bundles

○ Product Only ($49.99)
● Product + Accessories ($69.99) - Save $10!
○ Complete Bundle ($99.99) - Save $25!

Best for: Product with related accessories

Best Practices

Number of Options

✅ Optimal: 2-3 options (easy choice)
✅ Acceptable: 4-5 options (still manageable)
❌ Too many: 6+ options (use dropdown instead)
❌ Too few: 1 option (not a choice)

Pricing Strategy

Create clear value tiers:
- Basic: Entry-level price point
- Standard: 1.5-2x basic (sweet spot)
- Premium: 2-3x basic (luxury option)

Example:
○ Basic: $20
● Standard: $35 (1.75x) ← Most choose
○ Premium: $60 (3x)

Pre-Selection Strategy

The "Recommended" Approach

○ Basic Protection - $19.99
● Recommended: Standard Protection - $29.99
○ Premium Protection - $49.99

Benefits:
- Guides customer choice
- Increases average selection
- Reduces decision paralysis
- Higher conversion on mid-tier

Visual Design Elements

Pricing Display

✅ Clear, prominent pricing
✅ Show savings if applicable
✅ Compare-at pricing for value plans

Example:
● Standard Plan - $29.99
  Save $10 vs buying later!
  Was $39.99

With Image Options

When to Use Images

✅ Gift wrapping styles (visual choice)
✅ Product variants (color, style)
✅ Packaging options (box types)
✅ Design selections (patterns, themes)

❌ Service tiers (abstract, no visual)
❌ Warranty plans (no visual difference)
❌ Time-based options (delivery speed)

Conditional Display

Show Protection Plans For Electronics

Display Rules:
Show when:
- Product type = "Electronics", OR
- Product tag contains "protection-eligible", OR
- Cart total > $200

Protection plan price: 
- 5-10% of product value

Show Gift Wrapping For Gift Orders

Display Rules:
Show when:
- Cart attribute "is_gift" = true, OR
- Product collection = "Gifts", OR
- Customer selected "This is a gift" checkbox

Don't show when:
- Shipping method = "Express" (no time)

Show Shipping Options By Location

Display Rules:
US Customers:
○ Standard (Free - 5-7 days)
● Express ($15 - 2-3 days)
○ Overnight ($35 - Next day)

International Customers:
○ Standard ($25 - 10-14 days)
● Express ($45 - 5-7 days)

Placement Recommendations

Near Related Products

[Cart: Laptop - $999]

Protect Your Purchase:
○ No Protection Plan
● 2-Year Protection - $79.99 (Recommended)
○ 3-Year Protection - $119.99

[Add to Cart]

In Cart Summary

[Your Order]
[Laptop - $999]

Choose Your Protection:
○ None
● Standard ($79.99)
○ Premium ($119.99)

[Subtotal: $1,078.99]